The Best Strategic Locations for Retail Success in California

In today's rapidly evolving retail landscape, driven by discerning consumer preferences and migratory shifts, identifying the optimal location is paramount for entrepreneurs and business owners.

What Demographic Data is Most Important When Selecting a Business Location?

Selecting the prime spot for your business is paramount. Sure... rent, access, and competition are factors to consider, but what about demographics?


Demographic data shows who the residents, workers, and shoppers are in a specific area. It provides a detailed breakdown of the local population. But with a vast amount of data available, which metrics truly hold the most weight for your business?

  • Mr. Murphy joined PECO’s board of directors effective July 2, 2024.  Mr. Murphy served as President of PECO from August 2019 until December 31, 2023. Prior to that, he served as PECO’s Chief Financial Officer from June 2013, when he joined the Company, to August 2019. Before joining PECO in 2013, Mr. Murphy worked for 27 years as an investment banker and held senior leadership roles at Morgan Stanley and Deutsche Bank. He served as the Global Head of Real Estate Investment Banking at Deutsche Bank.

How Brick-and-Mortar Grocery Stores are Supercharging Foot Traffic with Omnichannel Strategies

  • Greg Hausfeld currently serves as SVP of Portfolio Management and Customer Solutions.  Greg joined PECO in 2010 as an Underwriting Analyst.

    Over his tenure at Phillips Edison, Greg has held various roles including Underwriting Analyst, Underwriting Manager, Leasing Prospector, Acquisitions Officer, Director of Portfolio Management, and VP of Portfolio Management.  He currently serves on the board of PECO IMPACT, Phillips Edison's community service business resource group. 

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